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CanadaLocalNews

PICS Launches #LoyalCanadian Campaign On National Flag of Canada Day

  • By Desibuzzbc
  • February 20, 2025

Progressive Intercultural Community Services (PICS) Society has launched the #LoyalCanadian campaign, a goal of this initiative is to educate and encourage people to buy local products made in Canada. “PICS pledges to buy local Canadian products as much as possible, starting today. Our Women Transitional homes, Senior housing, PICS head office, and other locations will follow the same practice” said PICS President & CEO, Satbir S. Cheema during the announcement ceremony. 

By DESIBUZZCanada Staff

SURREY – Progressive Intercultural Community Services (PICS) Society has launched the #LoyalCanadian campaign, a goal of this initiative is to educate and encourage people to buy local products made in Canada. 

“PICS pledges to buy local Canadian products as much as possible, starting today. Our Women Transitional homes, Senior housing, PICS head office, and other locationswill follow the same practice” said PICS President & CEO, Satbir S. Cheema during the announcement ceremony. 

This ceremony was also attended by Member of Parliamentfor Surrey—Newton,Sukh Dhaliwal and Maninder Grewal, PICS Board Chair. MP Dhaliwal also presented Canadian flag to PICS Society.

“Generosity, Openness, Equality; these are the values that this flag represents and continue to do”, said MP Dhaliwal. 

“Canada is not for SALE and we are not 51st State”, said the Board Chair, Maninder Grewal. 

“The movement is to raise awareness about the brands we use daily and inspire people to buy Canadian-made products. We are proud to launch it on National Flag of Canada Day as a celebration of our patriotism. We plan to host fun challenges and create educational content to promote Canadian brands worldwide”, said Phalak Betab, Marketing, Communications & Fundraising Officer. 

We Invite everyone to join this movement by using the hashtag #LoyalCanadian when purchasing local Canadian brands, she added. 

For more information about PICS Society, visit www.pics.bc.ca 

https://www.instagram.com/pics_society

About Author / Desibuzzbc

DESIBUZZbc is a leading South Asian news magazine with hard-hitting news, views, entertainment and analysis.

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